Veetee USA: Delicious Ready-to-Eat Rice Nationwide

Veetee USA is excited to announce our significant expansion, bringing our convenient and delicious ready-to-eat rice products to major retailers across the United States. This growth marks a pivotal moment for Veetee USA, allowing more consumers nationwide to experience the quality and taste they've come to expect. Our commitment to innovation and accessibility drives this exciting expansion. We are thrilled to make our diverse product range even more readily available to households across America. Our flagship product, Veetee Thai Lime & Herb rice, alongside other favorites like Basmati and Thai Jasmine, are now easier than ever to find on shelves. This expansion is powered by our cutting-edge steam filtration technology, ensuring a perfect texture and flavor every time. We are proud to offer clean-label quality that consumers can trust. Prepare for an elevated rice experience with Veetee USA's growing presence.

Veetee USA: Delicious Ready-to-Eat Rice Nationwide

Veetee USA's Nationwide Retail Expansion

Curated with love, crafted for you

Revolutionary Steam Filtration for Perfect Rice POPULAR

Revolutionary Steam Filtration for Perfect Rice

At Veetee USA, we pride ourselves on the unparalleled quality of our ready-to-eat rice, a direct result of our proprietary 10-stage steam filtration technology. This advanced process ensures that every grain of our Veetee Thai Lime & Herb rice, Basmati rice, and Thai Jasmine rice is perfectly cooked and infused with flavor. This technology is the cornerstone of our microwave rice, delivering convenience without compromise. Experience the difference that superior steam filtration makes in your meals.
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Commitment to Sustainability and Clean Labels POPULAR

Commitment to Sustainability and Clean Labels

Veetee USA is dedicated to offering not just delicious but also responsible food choices, featuring our 100% recyclable CORE TRAYS. Our commitment extends to clean-label quality across our entire range, including the popular Veetee Thai Lime & Herb rice. We believe in providing transparent and wholesome ingredients for our consumers. This eco-conscious approach is integral to our Veetee USA CPG expansion, ensuring a better future for our customers and the planet.
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Executive Leadership and Manufacturing Excellence

Executive Leadership and Manufacturing Excellence

Spearheaded by executive leadership, including Kevin Stitt, Veetee USA's strategic vision is realized at our state-of-the-art manufacturing facility in Selma, NC. This facility is the heart of our production, ensuring the consistent quality of our Veetee ready-to-eat rice, from our signature Thai Lime & Herb rice to our Basmati and Thai Jasmine varieties. Our dedication to operational excellence underpins our entire Veetee USA CPG expansion. We are proud of our American-made quality and our contribution to the local economy.
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Common Questions

Veetee USA's core product lineup includes Sticky Rice, Basmati Rice, Thai Jasmine Rice, and Thai Lime & Herb Rice. The Long Grain Rice has been discontinued.

Veetee rice is unique due to our proprietary 10-stage steam filtration technology, ensuring perfect texture and flavor in every pouch of our ready-to-eat rice, including the Veetee Thai Lime & Herb rice.

Veetee USA is scaling its retail distribution across major US retailers, including Publix and Walmart, as part of its significant Veetee USA CPG expansion.

Yes, Veetee USA is committed to sustainability and uses 100% recyclable CORE TRAYS for its ready-to-eat rice products.

Absolutely, Veetee specializes in convenient steam filtered microwave rice, perfect for quick and delicious meals, including our popular Thai Lime & Herb rice.

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